How do you get round MLM burnout?
One of the problems with MLM opportunities is that you can do a truck load of work and end up making very little money because your downline wears thin. It’s one of the reasons I kept away from it for a long time…
See if this rings any bells with you… You sign up to a business op, you’re given a link, you paste it here and there, hopefully not spamming too often… and a few leads trickle in. You make some money, but generally you’re pretty underwhelmed.
The big problem with this model is this: your link goes to a web property that you do not control or own. So whenever someone hits that page, they sign up to your opportunity, not to you. You are just a username. You mean nothing to them. True, you can email them from your back office and get to know them that way, but that takes time and effort and isn’t all that productive.
Worse still, your downline is not on a list in an autoresponder. Just try adding those names and emails to your Aweber account. Aweber are very picky about how you came to acquire a person’s email. I’ve been having problems getting them to add customers, never mind downline leads!
So what do you do?
You build a squeeze page and stick it in front of the website that your link goes to. And you direct potential prospects to your squeeze page, not the link you were given when you signed up.
In your webform you go into Settings and under Thank You Page you paste the sign up link you’ve been given – this is your redirect, i.e. the page your visitor will be sent to directly after signing up to your list. You switch Confirmation from ON to OFF, because you want your potential prospects to go as quickly as possible to the sign up page – or they might lose interest.
By using a squeeze page this way, not only are you building a downline you can mail updates to re the primary business opportunity you drew them in on, you can also email them about similar business opportunities in the future.
Here’s an example. When I signed up to FantaZ, I signed up under my sponsor’s link. I was then given my own link (username + fantaz in the url). This link would then send my prospects to my sponsor’s page. He would net the names via an optin. So would I. But here’s the thing: his data was going to an autoresponder, mine was going to the back office of my FantaZ page. Well that’s not good enough, I realized. Because when I now wanted to get in touch with people in my downline, I’d have to email each one of them individually. If I had them on my own list in my Aweber account, I could do one broadcast and that would be it – job done for my entire downline.
So I built a squeeze page to put in front of my sponsor’s page. Yes, it makes the journey a little longer for prospects, but it introduces them to me (as their sponsor) and, for serious parties, I don’t think it’s a big deal anyway. As an added incentive, on that same squeeze page, as well as talking about the business opportunity very briefly, I offered to provide everyone who signs up with some marketing tools to make their job of building a downline that much easier: I gave them the very squeeze page they had come in on, which they could download as a zip and edit however they wanted, plus an email swipe they could send to their downline to keep them motivated. So I was making it totally worth their while by asking them to sign up to my list.
So this is the model I urge you to follow if you are doing anything like MLM.
As for FantaZ, I just heard from my sponsor that a guy in his team knows someone who was involved in a similar business 8 years ago and they made $2.8million in 3 years. Kind of motivating hearing that
The FantaZ website, when it launches in the US, any day now, is capable of handling 4 MILLION HITS PER SECOND. They have over 100 celebrities signed up already. This isn’t some tin pot fad about to be cooked up.
The games themselves are skills-based, and nothing to do with gambling. As a sponsor, you make money when anyone 7 levels down plays a game.
If you think you’ve got the time to invest even 30 minutes a day in this opportunity, I strongly suggest you jump on this link – Nic’s FantaZ – asap. If you’re interested in gaming, how it’s evolving online right now, I’d say it’s a must.
Have fun and make money – can’t be a better combination!