Learn what your subscribers want through Survey Monkey

  • Sumo

About a week ago I ran a very short survey by my list in the internet marketing niche. I used Survey Monkey and gave them just 3 questions to consider and a selection of options to check.

The breakdown was pretty much as I’d thought – with two main exceptions. The first was that 23.5% said they would welcome tips in emails – that’s to say, actually in the email I send. Given that email open rates are falling, I found that a little surprising.

The second was to find out that 58.8% didn’t want 1-2-1 tuition. When I consider what 1-2-1 tuition did for me, I find this a bit surprising. 35.3% would pay $67 per month for 1-2-1 tuition. Well I can tell you now, this would not be what I’d consider 1-2-1. This might be feasible as 1-2-1 in the form of e.g. a weekly webinar, live or recorded. You’d have to be an idiot to charge only $67 for genuine 1-2-1 tuition. I’ve been charging a mere $97 for 1-2-1 via Skype and frankly I’m soon going to close it down, because I’d make more money sweeping floors. Anyway, here are the results.

If you want to get a better idea of what your list wants more of (and less of) I really recommend you check out Survey Monkey, if you don’t know it yet. It’s free to join and easy to use.

As well as giving you more insight as to what your subscribers are looking for, it also opens up a dialogue between you and them – which, is of course, the beginnings of building trust.

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