Tag Archives: work from home business opportunities

How not to market online

When you’re completely new to IM, you just want to get out there and start selling, right? You’ve been told to take action, so you want to broadcast to everyone, Here’s me, I’ve got a great product or sysem!

The thing is, no one gives a shit. And if you paste/pitch your products on Forums and Facebook, people actually think worse of you. I know it sucks – wouldn’t it be so much easier if that’s all you had to do? – but once you’ve been online for a while, you’ll be feeling exactly the same. It’s just kind of vulgar and naff.

So the first thing to learn is patience. Put your time into working at something that will attract and help people, and build yourself a real business.

Credibility is ESSENTIAL for long term business and profits. You have to interact and generally appear as though you are interested first in helping people, and second, making money. You have to convince people that you deserve being paid. And then it’ll start coming in.

The only person going to buy from you when you shout your wares in a forum or on FB is another newbie, as desperate or more so, than you. True, there are more newbies joining every day, but if you are only targeting ‘virgins’ you are unlikely to develop any lasting business relationships that provide you with a sustainable source of income.

Making Money Online involves creating a BUSINESS. Only businesses make money – and businesses are all about solving problems for people.

Whatever niche you are targeting always ask the question, ‘What do they need and how can I help?’ Provide a tangible answer to that and you’re in BUSINESS.

Want help with your online business – which perhaps is not even a business yet? Make a start here – http://learn-internet-marketing.ws

Or Skype me on nic.penake

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Writing your own e-Book

Writing your own e-Book

I appreciate that, in the internet marketing niche, the ebook is no longer quite the thing it was. We have video now, and lots of it. Video tutorials are more to people’s taste, it would seem… And yet, videos aren’t always accompanied by the clearest of voice overs….

I bought a product recently – a ready-made website using WordPress – that came with a very bad video tutorial. If you were a beginner, you’d have given up, plain and simple. Myself, I had to stop, pause, rewind… and even then I had to ask a friend to help out with a couple of things.

What I’ve found with a lot of ebooks, especially the freebies, is that they’re poorly written, they contain pages of waffle and fluff and don’t cover all the steps I need in order to have a solid foundation in the kind of marketing they are aiming at.

That’s why I sat down to write an ebook on writing and creating squeeze pages. There’s plenty of info on this subject and plenty of videos on various aspects of the squeeze page system, but I wanted to write an ebook that covered all the basic aspects of the squeeze page – from concept and creation to promotion. This had to be the book that I wished I’d found when I started out.

When marketers tell you you can knock out an ebook in an afternoon, well, good for them…. Mine took me a solid week. Admittedly, I went to the trouble of designing an eye-catching cover and taking the main picture (I had a friend do the photoshop work) and I spent a few hours screengrabbing images, a couple more just formatting the pages… By the time I’d finished, I realised I wasn’t going to make this a giveaway any more. I’d be charging $7, if only to partly cover my time on the job. I’d be very surprised if it made me the equivalent I’d charge as a copywriter – but I wrote it in the spirit of a giveaway, so that’s OK.

One of the problems everyone has with internet marketing is the sheer volume and diversity of information on the subject. One day we wake up and there’s an email telling us we should devote all our energies to Facebook marketing. The next day it’s backlinks. Then it’s CPV. Or Cell phone marketing. And if you think that’s enough, no, you should also be vlogging. Basically, go put your head in the microwave…

And we read all this info – a bit here, a bit there – or view it – and although we’re learning, we struggle to put it all together. Some of us, who have mentors, get a little help, but most of us just have to do it ourselves. ‘It’s not rocket science,’ you keep hearing, and yet 95-97% of people in internet marketing don’t make a profit.

So, in a bid to make a little dent in that figure for failure, I’ve written an ebook that aims to pull together various techniques into one coherent story. It’s called Power Up Your Squeeze Page. Do look out for it.

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Join me at The Internet World Summit

Join me at The Internet World Summit

Some of you reading this will know of the importance I place in mentoring 1-2-1 as a way in and up for internet marketers.

Well, I’m not going to talk to you about how I can help you today, I’m going to talk to you about how a bunch of experts can help you… So…

Get Help From A Whole Gang of Internet Marketing Gurus

The World Internet Summit is 4 days of easy-to-understand teaching on how to start and market your own internet business.

Even if you’re an absolute beginner, you can learn how to do it.

This event is assembling the world’s best internet business experts to show you how they get ideas for what to sell online, how they get people to their websites and how they convert them into sales.

And they’re going to show you how you can do it too. These LIVE lessons on stage are quick, simple and entertaining, even if you’ve never had an internet business before.

Which all means, that you’ll know how to get started as soon as you leave the event.

You’ll discover the latest and greatest techniques … including a ton of FREE strategies … for:

· Video marketing

· Article marketing

· Social media like Twitter and Facebook

· Blogs

· Search engine optimisation (SEO)

· Paid traffic

· Joint ventures

· Traffic harvesting

· Affiliate marketing secrets, and more

They’re also running something that no other seminar in the world does:

The “World Internet Challenge”

To prove that what they teach actually works, throughout the course of this seminar they’ll be putting their strategies to the test to see how much money they can generate online over the 4 days of the event.

They will start an internet business from scratch and launch it LIVE on the internet.

Then, over the course of the weekend, they’ll monitor the new little biz to see how it’s doing.

On the final day, someone from the audience (maybe even you) will be given a cheque for the money they generate over the weekend. Which means, if you win it, you get to go home with a wad of free cash. That’s not including the bonuses they’re offering.

I’ve got my ticket already. Tickets are going fast, so if you can possibly attend, even if you can only do part of the 4 days, I really urge you to go. This is much more than a series of lectures. You have the chance to network with other marketers. And of course, you can meet up with me and some of the people from The Six Figure Mentors. So even if you come alone, you won’t be alone. Just drop me a line before you set out –

nic.penrake (Skype)

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